There’s nothing more than the fitness industry loves than the newest fad, the latest trend, the ‘next big thing’.
It guarantees column inches in newspaper supplements and magazines as the new idea is relentlessly promoted in books and articles by its creators. It is then even more relentlessly plugged by the bandwagon-jumpers who can spot a new trend at fifty lunges and launch their own versions of the so-called big idea.
Then fitness chains start offering classes and then there’s the DVDs, the music, the accessories and then of course, the backlash as everyone starts to wonder whether it was such a great idea in the first place and we all go back to whatever kind of exercise we were doing before and actually secretly much preferred (even if is it sitting on the sofa watching repeats of The Biggest Loser.)
From Reebok step to spinning, Pilates to Zumba, every few years there comes along a supposedly revolutionary idea which will transform the way we approach the idea of getting fit.
And the latest supertrend is finally here – hurrah! HIT (high intensity training) also known as HIIT (high intensity interval training), or Fast exercise (by the doctor-journalist who brought you the Fast Diet) is the new exercise fad of early 2014 and – here I am, getting the backlash in early – I think it is completely and utterly missing the point of what exercise is and why we do it. Continue reading After the Fast Diet, there’s Fast Exercise, but aren’t we missing something?→
Take dozens of single people, put them in a beach resort for a week, add sun and alcohol, and it’s simply a matter of time before holiday romances start to flourish.
It was just a couple of days into my Mark Warner holiday on the Greek island of Kos when the first newly-formed couple could be spotted. Walking hand-in-hand towards the beach, they looked happy, self-conscious and smug all at the same time. The rest of us were very happy for them – even if we did think that the holding hands thing was a bit twee – but we didn’t think the relationship would last much beyond the baggage carousel. _________________________________________________________________________________ For latest deals and prices click here markwarner.co.uk or call 0844 2730 426 Check out the Club Mark Warner weeks here: Club Mark Warner
My friends in the drinks industry won’t thank me, but I’ve joined the growing ranks of those who have sworn off booze for January.
Swearing seems to be the appropriate word too, as it’s what I’ve felt like doing every one of the 20 or so times during the last two – is it only two?! – days when I’ve remembered what it is I can’t have anymore.
There are many reasons not to do it, namely that drinking in moderation isn’t necessarily bad for you and can even be beneficial, or that it’s better to have a couple of alcohol-free days every week throughout the year rather than go cold turkey for a month and then go bonkers in bars for the rest of 2014.
What attracted me to the idea in the first place was, like with most people, the thought of the weight I’d lose and the money I’d save, both typical but perfectly laudable New Year’s resolutions.
Welcome to my leisure blog A Lady of Leisure! As a journalist covering the leisure sector for a national newspaper, I am lucky enough to spend a lot of my time having amazing experiences and meeting fascinating people. From visiting new restaurants, bar and breweries, sampling new types of food and drink, checking out new holiday concepts and resorts, visiting theme parks, watching sporting events and trying out the latest health and fitness trends, there is an lot to write about in the leisure sector.
However as I write for the financial section of the paper, all this tends to get sidelined in favour of writing about corporate activity such as AGMs and financial results rather than what their drinks or restaurants or films or holidays are actually like.